| The CARU Annual Conference, scheduled September 24 at New York City's W New York Hotel, 541 Lexington Ave., is being held in conjunction with Advertising Week 2008. Expert panelists will explore the challenging issues presently facing the Children’s Advertising Industry, including the impact of mobile marketing, social networking, gaming and food advertising. The panelist will also discuss children’s advertising and marketing options, regulatory priorities and the outlook for the road ahead. The conference will provide attendees with practical information to enhance their ability to navigate the advertising industry’s self-regulatory forum.
Scheduled speakers include Mary K. Engle, Associate Director, Federal Trade Commission, Paul Kurnit, President and Founder, KidShop; Marlene Gordon, Vice President/ Assistant General Counsel, Burger King Brands, Inc.; Jack Mcartney, Associate Director, Verizon.
Scheduled sessions: "Media Savvy Kids", "Advertising to Children in the New Media Age" and "Children's Food & Beverage Advertising Self-Regulation: A Global View".
Credits for Continuing Legal Education
This course has been submitted for approval in accordance with the requirements of the New York State Continuing Legal Education Board for an approximate of 3-5 credits.
Accreditation will be sought in those jurisdictions requested by registrants which have continuing education requirements.
Conference Rates
Early Bird Rates
CBBB Partners or CARU Supporters $550 / CBBB Non-Members $700
After August 15th
CBBB Partners or CARU Supporters $650 / Non-Partners $800
Conference Location
The W New York Hotel
541 Lexington Avenue, New York, NY
For general questions regarding this conference please contact:
Reshma Persaud
Marketing Coordinator
212-705-0113
rpersaud@narc.bbb.org
Advertising Week 2008
Advertising Week is the largest annual gathering of advertising & media decision-makers in North America. More than just an industry celebration, Advertising Week is about inspiring young people to join our craft; focusing the industry and public at-large on the social impacts of advertising; and shining a bright light on the good stories which permeate the business. These lofty goals are accomplished through a hybrid of 200 distinct events over a five day period including public exhibits; keynotes & panels; major meetings & conferences; and a wide variety of special events.
For more information please visit:
www.advertisingweek.com.
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